VOW partners have the opportunity to take their social media presence up a gear with the launch of a new service from The Business Performance Group.

The Social Media Management Service is designed to help VOW+ resellers connect better with end users through their blogs, Facebook, Twitter and LinkedIn profiles. Partners who sign up between now and 20 December will be entered into a prize draw to win an IPad Mini.

Helen Beckett, VOW business development director: “The Social Media Management Service enhances the existing Business Performance Group offering and enables resellers to make more of the opportunities presented by platforms such as Facebook, which has over 33 million users, Twitter with 34 million users and LinkedIn which has close to 11 million profiles in the UK. The service gives VOW+ resellers a way to connect even more effectively with their target audiences, whether they’re existing or potential customers.

“All customers who sign up before 20 December will be entered into the prize draw which will take place that day so that the IPad can be with the winner in time for Christmas.”

Luke Chapman, MD of The Business Performance Group: “Social media is such a major part of how we communicate today and will only evolve and become a bigger piece of the jigsaw as life moves forward. We must embrace this and accept that, if used properly, it can play a major part in supporting sales and marketing campaigns to both prospects and existing clients”.

The BPG Social Media Management Service can help VOW+ partners to include social media as part of their marketing programme if they are yet to embrace it or can help to enhance an existing strategy, ensuring that any social media activity is aligned to business objectives and customer profiles.

For more information VOW+ resellers should contact their account manager.